It seems that every single day I read one or two articles about the struggles of salespeople trying to get meetings with the presidents or decision makers of companies.
Yesterday, I read a piece by a colleague talking about how the president of one company actually has a "Wall of Shame" for salespeople.
I read. I sip my coffee. I think about how difficult it must be.
Then I proceed to delete the 9 messages left on my phones from salespeople. Yes - usually without listening to them.
GASP. What a jerk. Don't worry - I'm ready for it. I'm sure you're going to give me grief in the comments below. But here's what you need to know. I'm not here to mock you. I'm here to help you. So with that being said, I want to give you a few tips and tricks for how to fail at selling. Follow these tips and you'll do great. Ignore these tips and you just may get an opportunity to pitch the decision makers at the businesses you're trying to target.